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Our DNA

Social

Sustainability

A live-work-thrive community, The Sustainable City is built upon a people-centric philosophy, promoting social interaction, diversity, and a sense of belonging.

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Environmental

Sustainability

Emissions are minimized under the sectors of food, energy, water, products, mobility and waste. These measures create a favorable microclimate and also protects natural biodiversity.

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Economic

Sustainability

Operational costs are lowered through efficient design strategies and smart systems. The Sustainable City supports innovation, local businesses and provides job opportunities via commercial spaces and promotes a circular economy.

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Economic sustainability

Operational costs are lowered through efficient design strategies and smart systems. The Sustainable City supports innovation, local businesses and provides job opportunities via commercial spaces and promotes a circular economy.

No Additional Capex

The Sustainable City proves that green urban development doesn't require extra investment, whilst also greatly lowering operational costs
Sellout in 24 Hours100% Occupancy rates

Sustainable Savings

Smart solutions result in huge savings on utility bills, and zero service fees unlock extra savings and lower operational costs for residents.

Job Creation

The masterplans and diverse offerings create numerous job opportunities across sectors such as education, hospitality, health, recreation, retail, and more. Additionally, they foster growth in specialized fields like solar engineering, clean energy, and smart sustainable solutions.
766 jobs created in TSCBedayat56% Resident-Owned Businesses

Ciruclar Economy

Adopting strategies that support a circular economy, like converting waste to energy, repurposing materials, and providing shared assets for the community, ensures economic resilience and a sustainable future.

In-country Value

By prioritizing local procurement, employing local talent, and investing in community development, we ensure that economic benefits remain within the country. These practices enhance skills, create jobs, and promote sustainable growth.

Environmental sustainability

Emissions are minimized under the sectors of food, energy, water, products, mobility and waste. These measures create a favorable microclimate and also protect natural biodiversity.

Food

Food security is enhanced through high-tech and low-tech solutions like vertical farming, greenhouses, and community allotments, reducing farm-to-table distance and chemical use.
Community allotmentsAlesca LifeBiodomesAgricoolMyHive

Energy

Employing passive and active design strategies minimizes energy demand. Clean energy from renewables like rooftop solar and biogas is generated, while smart technologies optimize system-wide efficiencies.

Water

Water consumption is reduced through low-pressure fixtures, and all greywater is recycled for irrigating both productive and non-productive landscapes.
Efficient Water UseHumidity harvesting

Products

All building materials undergo a Lifecycle Assessment during construction. Low-carbon, locally sourced materials are used, and construction waste reduction and reuse are prioritized.
Aqueous OzoneTracks from Recycled TiresLED lightingEnergy-efficient appliancesUpcycling construction waste for playgrounds

Mobility

Efficient urban design maximizes pedestrian zones and limits car access. Walkability and bikeability reduce emissions and promote clean mobility, with shared electric and autonomous vehicles enabling clean inner-city commutes.
Delivery robotsAutonomous ShuttlesShared electric buggies

Waste

Waste management follows the three Rs: reduce, reuse, recycle. Awareness campaigns cut waste upstream and promote reuse. Source-sorting bins enable effective recycling and landfill diversion.
E-FATE (electronic recycling)The Waste LabSorting at source89% waste diverted

Air Quality

Microclimate
Active and passive design strategies, green spaces, water features, and ecosystem protection create a favorable microclimate.
Reduced emissions
Robust environmental strategies in The Sustainable City result in a 78% reduction in residents' emissions footprint.

Social sustainability

A live-work-thrive community, The Sustainable City is built upon a people-centric philosophy, promoting social interaction, diversity, and a sense of belonging. 

Wellbeing & Community

Pet-friendly neighborhoods with animal sanctuaries and water features foster harmony with nature, and social spaces between villas and a central green spine enhance community engagement.

Sports & Recreation

Walking, running, and cycling tracks encourage an active lifestyle. Indoor and outdoor facilities include gyms, tennis courts, football pitches, swimming pools, and equestrian centers with riding tracks.
Horse ridingJogging & Cycling TracksSwimming poolsSports courts

Safety and security

In car-free, gated communities with private access, safety is a top priority, ensuring a secure environment for children, better social connections, and peace of mind.

Inclusion

Recognizing and valuing all members of society, regardless of ability, is a core principle. All cities are fully accessible and inclusive.
World's largest Autism center

Education

From nursery to professional training, enhancing knowledge through formal and informal education is key. Guided tours raise sustainability awareness across all sectors of society.
See institute

Arts & Culture

Local culture and heritage elements are integrated into the design of The Sustainable City. The community also recognizes the power of arts and culture to facilitate change.
immerseeBeitfannGreen mosqueSustainable Public Art

Sustainable Leisure

Sustainable tourism is supported through a range of facilities and services, and an annual program of community events focused on sustainability engages residents and visitors.